If telemarketing were to be in the docks and you were the judge, what would be your verdict? How would you judge that age-long practice in marketing that’s been linked with ponzi schemes, boiler rooms, and other fraudulent activities in the history of sales and marketing?
If you won’t be banishing telemarketing to the gallows for life, you should be drafted for Sainthood. This is because the concept of telemarketing is intrusive. Speak of unsolicited calls from strangers at dinner while you’re about to take that first spoon of your favorite meal or an early morning call that decided to relieve your alarm clock of its duties; from who? Not your boss, not a family emergency. Just some dude that felt you should know how great their product is.