Planning online events is a Herculean task because of the number of expectations you are managing. There is your target audience that you have toiled day and night to get their attention and register for the event. If you flunk the event, it’ll be harder to get their attention the next time. You also have the speakers that you have lobbied with for months. There is definitely a lot at stake here.
Many people glorify Murphy’s law in event planning, so it’ll appear that you can’t possibly foresee the turn of events. However, the question is: what have you decided to do with the possibilities that are in your control? Regardless of how well or how bad you think your next event would be, managing the end-to-end planning with effective event management software will help you stay ahead.
In fact, stats from Enterprise Event Marketing show that incorporating some tech in your event can increase attendance by 20%, increase productivity by 27%, and reduce costs by 20% to30%. Now, there’s a lot you can achieve with an event management tool, and that’s why investing in Zoho Backstage can never be a bad decision.